Showing posts with label new media. Show all posts
Showing posts with label new media. Show all posts

Wednesday, May 12, 2010

A Special Thank You to Sarah Morgan

A special, and belated thank you to Sarah Morgan for her insightful guest lecture to our class on her experiences with social media in general, and particularly in relation to public relations for the pharmaceutical industry.





For future reference, here is her website:  http://sarah-morgan.com 

and her Twitter profile:  http://twitter.com/Sarahmorgan.

And some of the sites she shared with us include










and finally, Jonathan Zittrain's Ted Talk:



Tuesday, May 4, 2010

Media Evolution

I recently found this year-by-year timeline that looks at the history of new media and online journalism from 1969 to 2010. It was compiled by David Shedden, Library Director of the Poynter Institute's Eugene Patterson Library (a largely online school dedicated to serving journalism in the interest of democracy). Interestingly, the timeline is presented it in two parts, with parallel sections on the "Technology/Services/Social" developments and "The Media" developments. The goal of the timeline is to preserve the history of new media and online journalism, "a history that actually isn't very new after all," according to the site.
http://www.poynter.org/content/content_view.asp?id=75953&sid=26

I was specifically interested in what aspects of new media they date back to 1969. Turns out, the scene was very much being set for new media's introduction.

TECHNOLOGY: 1969
  • An experimental network of four computers called ARPANET is commissioned by the U.S. government. The four computers are located at Stanford, UCLA, UC Santa Barbara, and the University of Utah. The first tests are run at the UCLA facility in September 1969. In October, the second ARPANET node is connected at Stanford. UC Santa Barbara is connected in November and the University of Utah comes online in December. (ARPANET will evolve during the 1970s into a network of computer networks commonly known as the Internet.)
  • The Bolt, Beranek and Newman company (BBN) modifies a group of Honeywell computers to act as interface message processors (IMPs) for the ARPANET network.
  • The Micro Instrumentation and Telemetry systems company (MITS) is established. This small electronics hobby-kit company will eventually offer computer calculator kits, and in 1975 the Altair 8080, the first successful personal computer.

  • "Part one of a 1969 British film about computers." Posted on YouTube. (See also: Part 2 and Part 3 of the film.)
  • The Intel company, which was founded in 1968, produces a 1,024-bit RAM computer memory chip.
  • October 17, 1969 -- Honeywell's $10,000 "Kitchen Computer" (H316 Pedestal model) is scheduled to be introduced on the NBC Today Show. However, the segment is replaced by a story about the New York Mets, who had just won the World Series.

THE MEDIA: 1969

  • The British Broadcasting Corporation (BBC) tests a new interactive media format called videotex. This computerized, interactive system transmits text and graphics. The British system requires the use of a telephone, a modified television set and keyboard. The generic term videotex includes computer communications services such as teletext and viewdata. (During the 1970s and early 1980s videotex will develop into an unsuccessful new media and online journalism format. Although videotex will ultimately fail, it lays the foundation for new media ventures of the 1990s.)
  • The CompuServe computer time-sharing service is founded. (CompuServe will play an important role in the development of online communication.)
  • The New York Times Information Bank is created. Infobank is an electronic collection of New York Times story abstracts. (During the 1970s Infobank will grow into a full-text commercial online database service. It is from early newspaper database services like Infobank that online library archives will develop in the 1990s.)
  • News Example:
    July 21, 1969 --
    "Men Walk on Moon,"
    New York Times.
    (Abstract available from
    the Infobank database service.)

"Life is Tweet" Article (New York Magazine)

Here is the link to the article about the new generation of technology entrepreneurs in New York City. In addition to profiling the start up sites (like Hot Potato, the live event micro-blogging site we looked at in class last week) it also discusses the role of these companies in relation to old media structures, specifically in New York.

http://nymag.com/news/media/65494/

Friday, February 5, 2010

Digital "Datedness"

In chapter 1, Professor Levinson discusses how most of the sources he cites throughout the book are from Web site articles rather than published books. He explains this is "for the simple reason that most current books that seek to address new new media, by whatever name, are out of date- even if published in 2008" (Levinson 8). He goes on to explain that the book "Mousepads, Shoe Leather and Hope: Lessons from the Howard Dean Campign for the Future of Internet Politics," has no listing in its index of Wikipedia, Twitter or Digg and has limited Facebook and MySpace references. Basically, Levinson is addressing the issue of digital datedness, how many of the new new media he discusses simply did not exist as recently as the 2004 democratic nomination for president.

Howard Dean came to speak at Fordham last semester, and I had the opportunity to interview him for the school newspaper. I asked him if he thought his use of online media paved the path for future technology-savvy campaigns like President Obama's. His response was that he did not like taking credit for Obama's successful campaign because, even though they both used media in innovative ways, the platforms used were entirely different. Mr. Dean, like Levinson, explained that Twitter, Facebook, Digg, Wikipedia and rampant text messaging simply were not around during his 2004 campaign and therefore his media driven campaign seemed really dated in comparison with Obama's. He also told me to beware of the fact that traditional campaigning will soon cease to exist, that campaign strategy will be entirely drive by new media in the future.

The documentary "Digital Nation," mirrored both Levinson's and Dean's points, discussing the phenomenon of technology advancing faster than researchers can analyze what it is doing to people, that new social networking sites and online games become dated before these researchers reach any conclusive results about them.